Branding
Our company provides branding services, including the development of corporate identity, packaging, advertising campaigns and brand books. We create individual and thoughtful projects, deeply immersing ourselves in the client's tasks and striving to make the brand understandable and attractive to the target audience.
Marketing
We provide marketing services that include market analysis, target audience identification, promotion strategy development, content creation, advertising, and reputation management. We help clients increase brand awareness, attract new customers, and increase profit
Social Media
Our agency provides social media promotion services, including a full-cycle SMM agency. We help your project become more successful by increasing brand popularity and recognition, increasing trust in it, user loyalty and the number of leads. Our services include analytics, studying the client's business, competitor analysis, industry and target audience analysis, auditing landing pages on the site, management, communication with the client and performers, coordinating the work of the project team, meeting deadlines and achieving KPIs, preparing monthly reports, community management, publishing content, creating content, copywriting, searching and analyzing relevant topics, developing content plans, adapting posts for platforms, writing advertising texts, preparing texts for stories, photo and video shooting, conducting surveys, graphic design, account packaging, creating visual content and advertising promotion in social networks.
1. Setting the task and drafting the brief: at this stage, a meeting is held with specialists in strategic planning, marketing and the creative department. Here, the task is defined and the brief is formed.
2. Analysis of materials: the market, product category, target audience, competitor activity and other aspects are studied. This is necessary to prepare for the next stage.
3. Developing creative ideas: the team generates ideas for the advertising campaign, determines the brand positioning and forms a creative concept.
4. Internal approval of materials: a pool of proposals is formed that correspond to the strategy and objectives defined in the brief.
5. Presentation of the concept: the developed ideas are presented to the management in a format agreed upon in advance.
Our marketing agency may use the following approaches to market research:
1. Surveys — collecting opinions about a product or brand through personal, telephone or online interviews.
2. Interviews — individual conversations with experts or representatives of the target audience.
3. Focus groups — discussing a specific topic with a group of people united by common interests.
4. SWOT analysis — analysis of strengths and weaknesses, opportunities and threats in the market.
5. PEST analysis — study of political, economic, social and technological factors influencing the market.
6. Benchmarking — comparing your business with competitors and implementing successful practices.
7. Market segmentation — dividing consumers into groups with common characteristics.
8. BCG Matrix — analysis of the company's product portfolio.
9. McKinsey Matrix — choosing priorities for product development.
Long-term cooperation in our marketing agency looks like this:
1. Defining goals and objectives. At this stage, the client and the agency jointly define the goals and objectives that they plan to achieve within the framework of cooperation.
2. Strategy development. The agency develops a marketing strategy, taking into account the specifics of the client's business, its competitive environment and market trends.
3. Website creation and optimization. The agency creates or optimizes the client's website, making it user-friendly and effective in attracting new customers.
4. Content creation. The agency creates various types of content (texts, videos, graphics) that will be used in marketing campaigns.
5. Promotion in social networks. The agency develops and conducts advertising campaigns in social networks, attracting new customers and increasing sales.
6. Analytics and optimization. The agency analyzes the results of the campaigns and optimizes them to increase efficiency.
7. Constant interaction. The client and the agency maintain active communication and regularly exchange information on the progress of work and any problems that arise.
8. Reporting. The agency provides the client with regular reports on the work done, the results achieved and the resources used.
Our marketing company strives to maintain constant communication with clients and regularly share ideas to improve their product or service. We understand that cooperation should be mutually beneficial, so we are always open to discussion and ready to offer innovative solutions.
All clients of our marketing agency are served by a personal manager who provides an individual approach and effective interaction with the customer.
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